Headquartered in Singapore, Keppel specialises in sustainable urbanisation, focusing on four key areas: energy and the environment, urban development, connectivity and asset management.
To communicate more effectively with Keppel’s internal and external stakeholders, Coal gave its corporate newsletter a new identity – one that reflected the vibrancy and forward-looking perspective of the organisation as a whole. By establishing the foundational elements of the newsletter’s visual identity, we were able to ensure consistent communication and brand establishment for both the English and Mandarin newsletters. The result not only won awards, but the heart of Keppel’s stakeholders as well.
Visual Identity Development