The METRO Group is one of the world’s leading wholesale food suppliers, and has a presence in 24 countries across Europe and Asia.

Understanding METRO’s new digital platform to reach both the B2B and B2C markets in Myanmar, Coal developed and implemented the essential marketing strategy and initiatives. Focusing primarily on social media marketing and following a precise content calendar and brand identity, METRO’s digital platform met the Myanmar market with immense success, creating an unprecedented approach for food supply in the country.

Wholesale Food Distribution

Scope of Work
Marketing Strategy
Marketing Consultancy
Art Direction
Content Development
Social Media Communication